Artwork Creation - Samsung

Digital artwork created for Samsung’s annual team showcase in Amsterdam.

Brief: Create an ambient spatial artwork that aligns with the forward-thinking and tech driven ethos of the Samsung brand. 

Approach: The idea was to use the projection surface as a way to transport the viewer to an environment they have never been to before. Galaxy - a word synonymous with Samsung, was the focal point of the design, I used 3D render animations to replicate the feeling of being in a deep space nebula that shifts and fades through stars and different colours.